Cailey Gulinson is a creative director based in Los Angeles, California. A multi-disciplinary creative, Cailey has versatile experience including copywriting, brand marketing, creative strategy, and interior design. She infuses attention to detail into every project to create emotionally resonant work.
Salt & Stone
This project was created as a spec for the product launch of a new Salt & Stone perfume.
Creative strategy, art direction, copywriting, graphic design, photography
Eleventh House Designs
For this self-founded interior design business, the goal was to create an elevated brand and marketing collateral on an ongoing basis to drive engagement and secure clients. Branding, social media strategy and content creation, email marketing, website development, photo production
Mijenta Tequila
For this sustainable tequila company, the brief was to revitalize the creative direction of the brand and emphasize their status as the first-ever B Corp-certified tequila company. Creative strategy, creative direction, art direction, graphic design, copywriting, photo production + prop styling.
Eadem
Spec for the product launch of a softening toner.
Creative strategy, art direction, talent casting, photography, prop styling, video editing
L’Officiel
This behind-the-scenes video of Roselyn Sánchez’s shoot for L’Officiel Baltic was shared across social media to promote the digital cover feature.
Video editing